PROMOTING MINORITY-OWNED BUSINESSES

Elegant Fare

This preeminent Cincinnati caterer has been the recipient of numerous awards over the last four decades for their amazing service and menu. New ownership continued that decades-long quality but also desired to update their branding. Pop was charged with providing a brand refresh while maintaining their valuable visual equity. That refresh began with a slight adjustment of their logo and an updated color palette and fonts. This new look and feel was quickly extended to collateral, vehicles, signage, apparel, and marketing materials.

Green Umbrella has grown into a regional climate collaborative with 560 members and partners, collectively diverting the equivalent of more than 43,000 tons of waste from landfills.